To translate the raw energy and movement of a live runway show into a static digital environment. The goal was to move away from the traditional "grid gallery" and create a digital experience that feels as exclusive and curated as the designer's pieces.
Game-Like Navigation: Users explore the two collections through a spatial, non-linear interface, encouraging playfulness and discovery.
Atmosphere: A full-screen runway video background sets the mood instantly, bridging the gap between the physical event and the digital screen.
Conversion: Despite the experimental layout, the path to business is clear - a prominent, accessible entry point for "Custom Orders," ensuring the artistic vibe doesn't compromise commercial goals.
A single-page immersive experience that functions less like a website and more like an interactive lookbook.
